-CanGo has rooted itself in the entertainment industry. As companies like Netflix, Google and Amazon have shown, the online entertainment sector is very lucrative with a high potential for success and growth. -CanGo is a cost-efficient organization, as it operates exclusively online. There are no “brick and mortar” structures. -CanGo’s management team and staff members feature individuals that pride themselves on loyalty, innovation, creativity and hard work. Weaknesses:
-CanGo has a highly centralized management structure. Every idea or plan needs to be approved by the CEO Elizabeth, consequently slowing down the decision-making process and delaying progress. -CanGo needs a strategic business plan since it appears they don’t have one. This strategic plan would allow CanG...