Essays /

Norton Lilly Essay

Essay preview

1. What impresses you about Norton Lilly International? What has accounted for Norton Lilly’s success over the past 150+ years? What aspects of Norton Lilly do you find unimpressive? Norton Lilly is a company that has showcased its ability to withstand the test of time. The company has steadily grow and expanded both nationally and internationally since getting their start in 1841. The company was able to shift with the tides when cargo containerization came into the fold in the 1970. The ability to change, but doing so in a strategic manner, put them in good standing up until their point of being acquired in 2005. What I found unimpressive was Thurber and Rutherfords shallow focus on growing the company without having an effective strategy defined or executed upon to handle the growth. They acquired companies outside of the company’s core business, did not effectively handle their M&A responsibilities leading to a degradation in company culture, operational efficiency and profitability. For five years the company grew recklessly putting 150 years of busi...

Read more


1 150 1841 1970 2 2005 2006 2009 2010 3 4 41 5 6 abil abl account acquir acquisit action adjust administr aid alloc allow approach area aspect assess back balanc base basi believ better bodi bottom build built busi buy came capabl cargo chang chief close commit committe compani companywid compet competit container continu core cours creat creation crew cultur current custom dashboard decis declin defin degrad deliv despit determin differ differenti discuss dog duplic easili eat effect effici effort essenti even excel exec execut expand expans far financi find fit five focus fold food form foster found fuel futur gain gap general generic get goal good got grew grow growth handicap handl happen help identifi implement impress improv includ increas increment industri ineffect integr intern introduct issu job joint key kpis lead leadership level leverag like lilli line liner loss m major make manag manner map measur medic meet mess million mind month move nation need new next norton offer offic oper order organ outsid oversea owner past perform permeat place plan plot point pois polici poor practic primari prior process profit progress project proof pud put quick rank reach reckless reduc requir resolv resourc respect respons restock result revenu review risk rutherford satisfact scorecard seri serv servic shallow shift ship showcas similar sinc slowli spoke stabil stand standard start state steadili steer strateg strategi strict success support system take team test three thurber tide time top tow track transport truli turnaround two underli understand unfortun unimpress unit upon use valu ventur vessel view way well wherea win without withstand would year